CUET UG Booster Psychology Unit 6 Test (M 4 )
📌 Answers are locked once submitted — results and explanations appear at the end.
QUESTION 1 OF 20
Which of the following is an INCORRECT statement regarding the modification of attitude and opinion change?
QUESTION 2 OF 20
A teenager initially holds a loose, formative view (opinion) about a political party but later, after intense personal involvement, internalizes it as a core value. If an advertiser tries to change this attitude, what will be the situation?
QUESTION 3 OF 20
In Fritz Heider's P-O-X triangle, an attitude changes if there is a state of ____ between the P-O, O-X, and P-X attitudes, because this state is logically uncomfortable.
QUESTION 4 OF 20
Arrange the following states from the LEAST number of positive sides to the MAXIMUM number of positive sides in the P-O-X triangle:
1. All three sides are negative.
2. Two sides are negative, and one side is positive.
3. Two sides are positive, and one side is negative.
4. All three sides are positive.
QUESTION 5 OF 20
Consider the following statements regarding cognitive imbalance:
I. Imbalance is logically comfortable and maintains attitudes.
II. Imbalance exists when two sides of the triangle are positive and one is negative.
III. Imbalance exists when all three sides are negative.
Which statements validate the concept of cognitive imbalance?
QUESTION 6 OF 20
Which statement correctly explains attitude adjustment in a state of imbalance where P likes X, O dislikes X, and P likes O?
QUESTION 7 OF 20
Sequence the following events illustrating the dissonance concept and reduction method based on Festinger's theory:
1. The individual changes Cognition II (“I will stop eating pan masala”) to reduce mental discomfort.
2. The individual holds Cognition I (“Pan masala causes fatal mouth cancer”).
3. The individual experiences dissonance because the cognitions are out of tune.
4. The individual holds Cognition II (“I eat pan masala”).
QUESTION 8 OF 20
Match the dissonance-related terms with their corresponding examples:
| List 1 (Terms) | List 2 (Examples) |
|---|---|
| 1. Dissonant cognitions | a. “I told a lie because I was paid $20.” |
| 2. Dissonance reduced | b. “The experiment was actually interesting, so I didn’t lie.” |
| 3. No dissonance | c. “I worked hard for this task, so it must be valuable.” |
QUESTION 9 OF 20
Ravi believes that protecting the environment is crucial (Cognitive component) and stops buying single-use plastics (Behavioural component) to align with his beliefs. This alignment best illustrates the concept of:
QUESTION 10 OF 20
Which of the following statements validate the concept of logical harmony in attitudes?
I. Our cognitive system requires logical consistency.
II. When elements do not logically fall in line, mental discomfort is experienced.
III. Cognitive consistency implies that components are heading in opposite directions.
QUESTION 11 OF 20
QUESTION 12 OF 20
QUESTION 13 OF 20
When determining the strength of an attitude, general findings show that positive attitudes are easier to change than _____ attitudes.
QUESTION 14 OF 20
Which of the following statements about the centrality of attitudes is INCORRECT?
QUESTION 15 OF 20
Which of the following is a correct statement regarding source credibility?
QUESTION 16 OF 20
Match the target audience with the most credible/attractive source for a specific product, as per the text:
| List I | List II |
|---|---|
| 1. Adult buying a laptop | a. Popular public figure |
| 2. Schoolchild buying a laptop | b. Computer engineer |
| 3. General public buying a car | c. Another schoolchild |
QUESTION 17 OF 20
Category: Message Factors
17. An advertisement aims to sell a new electric vehicle. The ad states, "This car saves you Rs. 50,000 annually on fuel costs and has a highly efficient battery." What kind of message factor is being utilized here?
QUESTION 18 OF 20
Consider the following statements about emotional and rational appeals:
I. Pointing out that a pressure cooker preserves nutrition for the family is an emotional appeal.
II. Pointing out that a pressure cooker saves cooking gas is an emotional appeal.
III. Both rational and emotional appeals are categorized as message characteristics.
Which statements are conceptually valid?
QUESTION 19 OF 20
Identify the INCORRECT statement regarding self-esteem as a target factor for attitude change:
QUESTION 20 OF 20
20. In the context of target characteristics, individuals who have a more open and flexible personality have higher ______, making it easier for advertisers to change their attitudes.
Test Complete!
Answer Review
1 Which of the following is an INCORRECT statement regarding the modification of attitude and opinion change?
Values are deeply rooted. Strong attitudes resist change. Opinions are easier to modify.
Firmly established values are highly stable and resistant to change. Therefore, Option A is incorrect because it falsely claims that such values are easily modified.
- Option B → Attitudes can change through social influence and learning.
- Option C → Formative attitudes behave like flexible opinions.
- Option D → Advertisers and politicians actively study attitude change.
- Odd One Out
Application:
- �� Identify the statement contradicting stability of values.
Final Logic:
- �� Deeply rooted values are difficult to change.
- Values stay strong.
2 A teenager initially holds a loose, formative view (opinion) about a political party but later, after intense personal involvement, internalizes it as a core value. If an advertiser tries to change this attitude, what will be the situation?
Values are stable and central. Opinions are flexible. Internalization increases resistance.
Once an opinion becomes a core value, it becomes deeply integrated into the person’s belief system. Such attitudes become highly resistant to persuasion and attitude change.
- Option A → Values are harder, not easier, to change.
- Option C → Internalization significantly affects changeability.
- Option D → Dissonance is not automatically produced.
- Conceptual Comparison
Application:
- �� Compare flexible opinions with stable values.
Final Logic:
- �� Strong internalized values resist persuasion.
- Core values rarely move.
3 In Fritz Heider's P-O-X triangle, an attitude changes if there is a state of ____ between the P-O, O-X, and P-X attitudes, because this state is logically uncomfortable.
Imbalance creates tension. Inconsistency feels uncomfortable. Attitudes change to restore balance.
According to Heider’s Balance Theory, imbalance among relationships within the P-O-X triangle produces psychological discomfort. This discomfort motivates attitude change to restore balance.
- Option A → Consonance means harmony, not discomfort.
- Option B → Centrality relates to importance of attitudes.
- Option D → Extremeness measures intensity.
- Keyword Recognition
Application:
- �� Focus on “logically uncomfortable.”
Final Logic:
- �� Imbalance creates pressure for change.
- Imbalance pushes adjustment.
4 Arrange the following states from the LEAST number of positive sides to the MAXIMUM number of positive sides in the P-O-X triangle:
1. All three sides are negative.
2. Two sides are negative, and one side is positive.
3. Two sides are positive, and one side is negative.
4. All three sides are positive.
Count positive sides progressively. Three negatives contain zero positives. Three positives contain maximum positives.
The sequence should move from the fewest positive relations to the greatest number: All negative = 0 positives Two negatives + one positive = 1 positive Two positives + one negative = 2 positives All positives = 3 positives Thus, Option A is correct.
- Option B → Reverses the required order.
- Option C → Positive counts are not arranged progressively.
- Option D → Two positives should come after one positive.
- Logical Sequencing
Application:
- �� Count positive sides systematically.
Final Logic:
- �� Arrange from minimum to maximum positivity.
- 0 → 1 → 2 → 3 positives.
5 Consider the following statements regarding cognitive imbalance:
I. Imbalance is logically comfortable and maintains attitudes.
II. Imbalance exists when two sides of the triangle are positive and one is negative.
III. Imbalance exists when all three sides are negative.
Which statements validate the concept of cognitive imbalance?
Imbalance creates discomfort. Mixed signs create inconsistency. Three negatives also disturb harmony.
Imbalance refers to inconsistent or uncomfortable relationships within the P-O-X triangle. Two positives and one negative create imbalance, and all three negative relationships also create an imbalanced state. Statement I is incorrect because imbalance is psychologically uncomfortable.
- Option A → Imbalance is not comfortable.
- Option B → Statement I is false.
- Option D → Statement I invalidates the option.
- Concept Validation
Application:
- �� Apply rules of balanced and imbalanced relationships.
Final Logic:
- �� Cognitive imbalance creates psychological tension.
- Inconsistency causes discomfort.
6 Which statement correctly explains attitude adjustment in a state of imbalance where P likes X, O dislikes X, and P likes O?
Imbalance requires adjustment. One relation changes to restore harmony. Balance reduces discomfort.
When imbalance exists, one of the relationships in the triangle must change so the structure becomes balanced again. This usually results in either all positive relations or two negatives with one positive.
- Option A → Maintaining imbalance preserves discomfort.
- Option C → No specific relation must change automatically.
- Option D → Harmony results from balance, not imbalance.
- Cause-and-Effect Analysis
Application:
- �� Examine how imbalance motivates attitude change.
Final Logic:
- �� Balance is restored through attitude adjustment.
- Change one side, restore peace.
7 Sequence the following events illustrating the dissonance concept and reduction method based on Festinger's theory:
1. The individual changes Cognition II (“I will stop eating pan masala”) to reduce mental discomfort.
2. The individual holds Cognition I (“Pan masala causes fatal mouth cancer”).
3. The individual experiences dissonance because the cognitions are out of tune.
4. The individual holds Cognition II (“I eat pan masala”).
Conflicting cognitions appear first. Inconsistency creates discomfort. Behaviour or cognition changes afterward.
The individual first believes pan masala causes cancer while also continuing to consume it. These contradictory cognitions create dissonance. To reduce discomfort, the person changes behaviour or cognition. Thus, the sequence is: Belief → Contradictory behaviour → Dissonance → Adjustment.
- Option A → Contradictory cognitions must exist before discomfort.
- Option B → Reduction occurs after discomfort.
- Option C → Adjustment cannot occur before dissonance.
- Sequence Analysis
Application:
- �� Follow Festinger’s dissonance process step-by-step.
Final Logic:
- �� Contradiction leads to discomfort and change.
- Conflict → Discomfort → Change.
8 Match the dissonance-related terms with their corresponding examples:
| List 1 (Terms) | List 2 (Examples) |
|---|---|
| 1. Dissonant cognitions | a. “I told a lie because I was paid $20.” |
| 2. Dissonance reduced | b. “The experiment was actually interesting, so I didn’t lie.” |
| 3. No dissonance | c. “I worked hard for this task, so it must be valuable.” |
Dissonance involves contradiction. Reduction restores harmony. Effort justification increases value perception.
Dissonant cognition exists when behaviour conflicts with beliefs. Dissonance is reduced by reinterpreting the situation positively. No dissonance occurs when external justification exists. Effort justification means valuing something more after working hard for it. Thus, Option A is correct.
- Other options mismatch dissonance concepts and examples.
- Option Grouping
Application:
- �� Match psychological concepts with examples accurately.
Final Logic:
- �� Consistency between examples and theory determines the answer.
- Hard effort increases value.
9 Ravi believes that protecting the environment is crucial (Cognitive component) and stops buying single-use plastics (Behavioural component) to align with his beliefs. This alignment best illustrates the concept of:
Beliefs and behaviour match. Consistency reduces conflict. Actions align with cognition.
Ravi’s behaviour aligns with his beliefs about environmental protection. This harmony between cognition and behaviour reflects cognitive consistency.
- Option A → No inconsistency exists.
- Option B → P-O-X theory is unrelated here.
- Option D → No imitation is involved.
- Contextual Matching
Application:
- �� Compare behaviour with beliefs.
Final Logic:
- �� Matching thoughts and actions show consistency.
- Think and act alike.
10 Which of the following statements validate the concept of logical harmony in attitudes?
I. Our cognitive system requires logical consistency.
II. When elements do not logically fall in line, mental discomfort is experienced.
III. Cognitive consistency implies that components are heading in opposite directions.
Consistency requires harmony. Contradictions create discomfort. Opposite directions indicate inconsistency.
Logical harmony means cognitive elements align consistently. When elements conflict, mental discomfort occurs. Statement III is incorrect because consistency does not involve opposite directions.
- Option B → Statement III is false.
- Option C → Statement II is also correct.
- Option D → Opposite directions contradict consistency.
- Concept Validation
Application:
- �� Examine definitions of harmony and consistency.
Final Logic:
- �� Logical alignment reduces discomfort.
- Harmony means agreement.
11
�� Identification refers to emotional bonding with the source �� Target develops positive regard 1. • It is the first step in attitude change
1. Identification in Mohsin’s two-step theory means the target person accepts and is influenced by the source because of liking, respect, or admiration. This emotional acceptance is crucial before any attitude change message is processed. Without this bond, persuasion is less effective. Hence, option C correctly reflects the psychological meaning of identification.
- �� Option A → Source does not mimic target in this model
- �� Option B → Identification is positive, not negative
- 1. • Option D → Message change is not definition of identification
Application: Match psychological term “identification” with emotional liking concept
- 1. Final Logic: Identification = positive regard for source
1. “ID = I Like” → Identification means liking the source
12
�� Target = attitude receiver �� Source = influencer 1. • Clear role distinction in theory
1. In Mohsin’s two-step model, the “target” is the individual whose attitude is being influenced or changed. The “source” is the person who influences this change. Therefore, option B correctly defines the target as the receiver of attitude change influence.
- �� Option A → Psychologist is not part of model roles
- �� Option C → This defines source, not target
- 1. • Option D → Incorrect vague terminology
Application: Differentiate clearly between source and target roles
- 1. Final Logic: Target = person whose attitude changes
1. “Target = the one targeted for change”
13 When determining the strength of an attitude, general findings show that positive attitudes are easier to change than _____ attitudes.
�� Positive attitudes are flexible �� Negative attitudes are resistant 1. • Emotional intensity increases resistance
1. Negative attitudes are usually stronger and more emotionally charged, making them harder to change. Positive attitudes are comparatively less rigid and more open to modification. Hence, research in attitude psychology shows negative attitudes resist persuasion more than positive ones.
- �� Option A → Neutral is not strength-based category
- �� Option C → Not related to attitude valence
- 1. • Option D → Central refers to importance, not valence
Application: Focus on valence (positive vs negative)
- 1. Final Logic: Negative attitudes are more resistant
1. “Negative = Not easily changed”
14 Which of the following statements about the centrality of attitudes is INCORRECT?
�� Central attitudes are highly important �� They influence many other attitudes 1. • They are stable and resistant
1. Central attitudes form the core of an individual’s belief system and strongly influence other attitudes. They are more significant, not less significant, than peripheral attitudes. Therefore, statement B is incorrect because it reverses the conceptual hierarchy of attitude centrality.
- �� Option A → Correct description of centrality
- �� Option C → Correct functional role
- 1. • Option D → Correct stability property
Application: Identify incorrect relational comparison
- 1. Final Logic: Central > Peripheral in importance
1. “Central = Core = Controls everything”
15 Which of the following is a correct statement regarding source credibility?
�� Credibility increases persuasion �� Trust enhances acceptance 1. • Expertise and trustworthiness matter
1. Source credibility plays a major role in attitude change. Highly credible sources (expert + trustworthy) are more persuasive because people are more likely to accept their messages. Therefore, option B correctly reflects the principle of persuasion.
- �� Option A → Low credibility reduces persuasion
- �� Option C → Peer influence can be credible
- 1. • Option D → Credibility strongly impacts attitude change
Application: Match persuasion theory principles
- 1. Final Logic: High credibility → high persuasion
1. “Credible = Credible = Believeable”
16 Match the target audience with the most credible/attractive source for a specific product, as per the text:
| List I | List II |
|---|---|
| 1. Adult buying a laptop | a. Popular public figure |
| 2. Schoolchild buying a laptop | b. Computer engineer |
| 3. General public buying a car | c. Another schoolchild |
�� Adults trust expert advice �� Children trust peer influence 1. • Public influenced by celebrities
In persuasion, different audiences respond to different sources: • Adults buying laptops trust technical experts (computer engineer) • Schoolchildren are influenced by peers (other schoolchildren) • General public is influenced by popular public figures for aspirational products like cars 1. Thus correct matching is 1-b, 2-c, 3-a (Option C).
- �� Option A → Incorrect pairing of public and child influence
- �� Option B → Misallocates credibility roles
- 1. • Option D → Incorrect distribution of expert/peer influence
Application: Match credibility type with audience psychology
- 1. Final Logic: Expertise for adults, peers for children, celebrities for mass appeal
1. “Expert–Adult, Peer–Child, Celebrity–Mass”
17 Category: Message Factors
17. An advertisement aims to sell a new electric vehicle. The ad states, "This car saves you Rs. 50,000 annually on fuel costs and has a highly efficient battery." What kind of message factor is being utilized here?
�� Focus on logic and benefits �� Cost-saving data provided 1. • Technical efficiency highlighted
1. The advertisement uses logical, fact-based arguments such as cost savings and efficiency. This is characteristic of rational appeal, where persuasion is based on reasoning rather than emotions. Hence, option C is correct.
- �� Option A → No emotional content used
- �� Option B → No identification process involved
- 1. • Option D → Not related to psychological inconsistency
Application: Identify logical vs emotional content
- 1. Final Logic: Data-driven persuasion = rational appeal
1. “Rational = Reason + Numbers”
18 Consider the following statements about emotional and rational appeals:
I. Pointing out that a pressure cooker preserves nutrition for the family is an emotional appeal.
II. Pointing out that a pressure cooker saves cooking gas is an emotional appeal.
III. Both rational and emotional appeals are categorized as message characteristics.
Which statements are conceptually valid?
�� Nutrition relates to emotion/values �� Gas saving is rational 1. • Both appeal types are message factors
1. Statement I is considered emotional because it appeals to family health and well-being values. Statement III is correct as both emotional and rational appeals are part of message characteristics. Statement II is incorrect because saving gas is a rational appeal, not emotional.
- �� Option A → Includes incorrect II
- �� Option B → II is incorrect classification
- 1. • Option D → Misses correct III
Application: Separate emotional vs rational cues
- 1. Final Logic: Emotional + message category correct
1. “Emotion = Care, Rational = Calculation”
19 Identify the INCORRECT statement regarding self-esteem as a target factor for attitude change:
�� Low self-esteem = more persuadable �� High self-esteem = resistant 1. • Confidence reduces susceptibility
1. Individuals with low self-esteem are more easily influenced because they lack confidence in their own judgments. High self-esteem individuals are more resistant to attitude change. Therefore, statement D is incorrect as it reverses this psychological principle.
- �� Option A → Correct psychological finding
- �� Option B → Correct definition
- 1. • Option C → Correct explanation of low self-esteem
Application: Compare susceptibility levels
- 1. Final Logic: Low self-esteem → higher persuasion
1. “Low Self = Low Resistance”
20 20. In the context of target characteristics, individuals who have a more open and flexible personality have higher ______, making it easier for advertisers to change their attitudes.
�� Open personality = more influenceable �� Flexible thinking increases acceptance 1. • Linked to persuasion ability
1. Individuals with open and flexible personalities are more receptive to new ideas and messages, making them easier to persuade. This trait is known as persuasibility, which directly measures susceptibility to attitude change. Hence, option C is correct.
- �� Option A → Prejudice is attitude, not trait
- �� Option B → Cognitive dissonance is conflict state
- 1. • Option D → Not a psychological construct
Application: Link personality openness to persuasion ability
- 1. Final Logic: Flexibility → higher persuasibility
1. “Open mind = Open to persuasion”
